MYTH: Social media isn’t for my industry


Myth: Social Media Isn't for my IndustryBy Zach Laurer, GallagherBelieve it or not, social media serves a purpose for EVERY industry. Although you may think you should be left out of this category, this blog will cover the reasons why the platform is important for everyone, and how to be sure you're using the right one.When I started my sales career in 2010, social media was fairly new in the business world. I already had Twitter and Facebook, at the time, but those were only for personal use. I remember being encouraged to open a LinkedIn account for business use. At [...]